New Story Capital

Investing to enable homeownership for underserved populations in Latin America

Confronting the global housing crisis with market-based solutions

Traditional philanthropy and government aid cover only 10% of housing needs. New Story Capital bridges the gap with market-based solutions, helping families begin their housing journey while creating opportunities for investors to generate both social and financial value.

A mother and four of her children pose in the doorway of their New Story home.

Investment focus

We believe investing in land development generates compelling returns while solving one of humanity's most fundamental needs.

Our model addresses critical financing gaps in Latin America's housing ecosystem, where traditional capital providers have historically underserved millions of families capable of and willing to pay for land ownership. 

By providing debt financing for land development in Latin America, we’re enabling low-income families to build wealth through property ownership while expanding the region's affordable housing supply. We supply critical infrastructure, such as roads, plumbing, and electricity and catalyze thriving communities.

“New Story’s approach helps families move out of poverty. By connecting investments to this sustainable approach, New Story can reduce poverty and inequality in a very effective way.”

— Hernando de Soto, economist, advisor to 20+ presidents, author of The Mystery of Capital

Who we serve

We target land development opportunities in underserved regions in Latin America. Qualified applicants include low-income families who:

  • Have income near the poverty line
  • Do not own land or housing
  • Often live in overcrowded informal settlements
  • Lack a formal path to land and home ownership
  • Have the means and desire to pay for land

What distinguishes us

Solely focused on financing land development & enabling access to housing

By focusing exclusively on land development financing, we've built deep expertise in one of the most crucial yet underserved segments of the housing market. Our specialized focus creates significant value while generating both social impact and financial returns.

On-the-ground presence in Mexico and El Salvador

Our local teams build strong relationships with partners and understand the nuanced needs of each region, enabling quick and effective capital deployment while ensuring culturally appropriate solutions.

Cycle-tested team with housing experience since 2010

Our decade of housing development expertise across Latin America, combined with our innovative financing approach, effectively bridges the gap between impact-focused investors and families seeking sustainable housing solutions.

Two men add a roof to a New Story home.

Our investment team

Meet the team behind impact investing at New Story

Brett Hagler

Chief Executive Officer, Co-Founder

Claudia Acuña

Managing Director of Impact

Enrique Mezo

Managing Director of Investments

Hewsan Pang

VP of Strategic Initiatives

Jose (Pepe) Shabot

CEO

ION

Ximena Sheridan Serna

Investment Analyst

Measurement and impact

We maintain rigorous standards for measuring and reporting our social impact by referencing the universally recognized IRIS+ taxonomy developed by the Global Impact Investing Network (GIIN). This standardized framework, mapped to the UN Sustainable Development Goals, ensures transparency and accountability in our impact measurement.

Our metrics focus on four key areas:

  • Family outcomes: Demographics, economic mobility, and path to ownership
  • Land development: Infrastructure quality, community planning, and sustainability
  • Social impact: Community stability and economic development
  • Operational excellence: Policy adherence and development standards

We utilize a comprehensive impact reporting template completed by our portfolio projects, capturing both qualitative and quantitative measures. Each metric is inspired by IRIS+ standards and our targeted UN SDGs, providing investors with clear, standardized impact data alongside financial reporting.

A woman smiles, sitting outside her New Story home.

Innovative solutions creating life-changing impact

Access to developed land creates multidimensional benefits that advance four key U.N. Sustainable Development Goals (SDGs).

Sustainable Development Goal 1

Sustainable Development Goal 5

Sustainable Development Goal 8

Sustainable Development Goal 10

REAL IMPACT

Ahualulco, Jalisco, Mexico

Our work in central Mexico demonstrates the power of our model. Through innovative financing and development, we've enabled 340 families to access affordable land with essential infrastructure – creating 10x more housing opportunities than the region saw in the previous five years.

Project highlights:

  • 90% of families have fully paid for their lots (remaining expected within Q1 2025)
  • Essential infrastructure including water and electricity
  • Reduced path to ownership from 15 years to just 2 years
  • Life-changing impact for hundreds of families

This successful project serves as our blueprint for scalable, sustainable community development across Latin America.

Contact Us

We work with investors like you to address the global housing crisis. To learn more, please complete the form below.

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